Kohler
Make a LAsting Expression

Creative Director & Director

To harness Kohler's style of lasting expression, we created an art-directed and simplified world where style-driven characters and striking faucets take center stage. Design-forward, fashion-central, these stories are told through choreographed moments that feel both magical and real. Each environment was designed to elicit memorable snapshots of a wide range of Kohler products while capturing a vibrant, imaginative feeling and seamless technique.

We started with a series of portraits. People young and old, short and tall, all daring to be unapologetically who they are. Be bold. Be original. Be you.

Credits

Production Company: Scholar

Directors: Michael Tavarez, Will Johnson

Managing Executive Producer: Kirsten Noll

Director of Production: Tyler Locke

Line Producer: Richard Kaylor

Director of Photography: Dallas Sterling

Production Designer: Sara Kugelmass

Design & Animation: Scholar

Creative Director: Will Johnson, Michael Tavarez

Managing Executive Producer: Kirsten Noll

Director of Production: Tyler Locke

Senior Producer: Seth Gantman

Producer: Mary Mondrus

Designers: Liam Elias, Susie Scheer, Daniel Onassis

2D Animators: Jeffrey 'Jip' Jeong, Jay Kim, Matt Andrews, Dennis Go

Model/Texture Artists: Garrett Norlin, Lucia Huang

3D Generalists: Timur Salikov

Compositors: Michael Loney, Austin Brown, Cris Kong

Flame Artists: Matt Lavoy, Ryan Kaplan

Storyboards: Mark Yates

Editor: Dominic Strazulo

Secondary Editor: Ismail Salahuddin, Zach Vandlik

Colorist: Seth Ricart

Mix & Sound Design: Formosa

Mix & Sound Designer: John Bolen

Artist & Track Name: Lucky Day by Louis II