Kohler
DO You

Creative Director & Director

Scholar teamed up with our friends at The Beacon to announce to the world, when it comes to Kohler’s self-cleaning toilets, you can spend less time cleaning and more time doing you. Together, we crafted a narrative that evokes a feeling of captivation as our ensemble of characters transport themselves from stylish bathroom scenes to idealized imaginative settings.

In each of our setups, we combined custom set designs, practical transitions, and visual effects to stitch the worlds of “I’d love to be anywhere but here” with “look at the things I could do.” We created something authentically Kohler with aesthetically pleasing transitions and match cuts, all accomplished in a way that grabs your attention and keeps 'em coming back for more.

Credits

Production Company: Scholar

Directors: Will Johnson and Michael Tavarez

Managing Executive Producer: Kirsten Noll

Head of Production: Nicole Smarsh

Line Producer: Richard Kaylor

Production Services: Skin & Bones

Executive Producer: Joan Bell

Director of Photography: Barry Parell

Production Designer: Jesson Moen

Design & Animation: Scholar

Creative Directors: Will Johnson and Michael Tavarez

Managing Executive Producer: Kirsten Noll

Head of Production: Nicole Smarsh

Producer: Mary Mondrus

VFX Supervisor: Matt Lavoy

Lead Designer: Liam Ellias

Designers: Madison Kelly, Jina Kwon, Logan Sprangers

3D Animator: Matt Sackley

2D Animator: Irma Hasanic

Compositor: Michael Loney

Editor: Dominic Strazulo

Assistant Editor: Luke Buckley

Storyboards: Mark Yates

Telecine: Company 3

Colorist: Matt Osborne

Mix & Sound Design: Formosa

Mix & Sound Designer: John Bolen

Music: Artist & Track Name: Makin' A Move by Lady Bri

Client: Kohler