Varo BAnk
ITS YOUR MONEY
Director
We jumped behind Varo Bank’s mission statement, conceptualizing a campaign that defines an entirely new kind of bank, one that represents everyone, by reimagining communities and everyday people in the engraving style of currency. We found a balance between the technical process of creating an engraved world while retaining the humanity of the performances. The depth of the manifesto inspired us to push on the edges of visual language and challenge the technological boundaries of what we thought would be possible.
